01
Clear, and usable
Written so a parent who has not slept and it is three in the morning can follow it. Less unnecessary medical jargon, and it helps you tell what you can keep caring for at home and what should be seen by a doctor.
ABOUT DEKNURSE
A question about your baby at three in the morningdeserves an answer you can follow,not more to worry about
DekNurse helps parents understand what is going on with their baby, know how to carry on caring for them, and know when to ask a medical professional for help.
What we believeWhy DekNurse
Reading about your baby should not make
parents feel they are not good enough
02
Based on sources you can check
Put together from the guidance and material of sources you can check, such as Department of Health, Ministry of Public Health Department of Disease Control, Ministry of Public Health and World Health Organization (WHO)
03
No judgement of parents
DekNurse is here to give information and options,
not to decide how your family should raise your child.
Breast milk/Formula
Vaginal birth/Caesarean
Working/At home
Every choice has its reasons.
The goal is not to give parents more information, but to help them understand more, feel more confident, and reach the right help when they need it.
Our story · DekNurse by LiliBee & Co.
Born in Manchester.
Created for modern
Asian families.
The idea behind DekNurse started in Manchester, with one question: how do we make information, care and technology work together better for families?
We take the thinking behind standards, safety, accountability and evidence-led care, and bring it together with the warmth and the understanding of what life is actually like for Thai and Asian families.
Manchester
Where the idea started, and the thinking about standards, safety and care that connects up.
Bangkok
Where that thinking is put to work in the real lives of Thai families.
British Standards × Thai Warmth × Smart Innovation
Our approach
British Standards. Thai Warmth.
Clear standards, brought together with care that understands families.
British Standards
- Evidence-led
Information and guidance grounded in evidence and in sources you can check.
- Safe & Professional
Safety, clear boundaries and professional standards come first.
- Accountable
Open, checkable, and committed to improving quality over time.
Thai Warmth
- Warm
Care that is warm, listens, and does not judge.
- Family-centred
We look at the child, the parents, the caregivers and the whole household.
- Personal
Every family has its own situation, needs and way of living.
The DekNurse system
Information, care and technology
should connect up
01 KNOWLEDGE
Information you can rely on, written clearly, so parents can decide about their baby's care with more confidence.
02 CARE
Access to the nursing team, for when a family needs more than information.
03 SMART PLATFORM
A place where what matters about your baby is recorded, followed and connected up.
Growing with your family.
- Pregnancy
- Birth
- Newborn
- Infant
- Toddler
- Early Childhood
Good care should not be a single answer. It should carry on as your child grows. See the services that are available now
Leadership & advisors
Leadership and advisors
Every registered nurse on the team has had their licence checked — we see the original and verify it again with the Thailand Nursing and Midwifery Council.
Every registered nurse on the team has had their licence checked — we see the original and verify it again with the Thailand Nursing and Midwifery Council.
Honorary Business Advisor
Paul Riley, MBA, PhD
Alliance Manchester Business School
Profile
Paul brings extensive expertise in life sciences, HealthTech, MedTech, and healthcare commercialisation, with experience spanning strategy, market access, stakeholder engagement, commercial development, and business growth.
As Honorary Business Advisor to DekNurse, Paul provides strategic direction for the venture’s HealthTech development, commercialisation, partnerships, market positioning, and scalable growth. Importantly, he also advises on embedding a British-inspired approach to baby and family care, helping shape DekNurse around principles of evidence-led practice, safeguarding, professional standards, continuity of care, and family-centred support, adapted appropriately to the Thai healthcare and family context.
As an advisor and mentor to life sciences startups and adjunct faculty at the University of Manchester, Paul combines academic insight, healthcare business expertise, and entrepreneurial experience to support DekNurse’s development as a trusted, professionally governed, and scalable baby and family HealthTech ecosystem.
Co-Founder & CEO
Suebsakul “Aaron” Tonjang, PhD
Healthcare Transformation & Innovation
Profile
Suebsakul is a Manchester-based healthcare innovation and business transformation professional working across healthcare innovation, operations, and organisational transformation. He holds a PhD in Engineering Management specialising in innovation management, completed postdoctoral research in healthcare management at the University of Liverpool, and is completing an MBA at Alliance Manchester Business School.
At DekNurse, he leads business operations, innovation strategy, service development, and the integration of healthcare knowledge with digital technology. Being based in Manchester, he also supports DekNurse’s connection with the UK academic, innovation, and professional networks, helping translate relevant British healthcare knowledge and practices into the venture.
His role is particularly focused on shaping DekNurse’s British-inspired care approach, incorporating principles of evidence-led practice, safeguarding, professional standards, continuity of care, and family-centred support, while adapting them appropriately to the Thai healthcare and family context.
Co-Founder & Chief Nursing Officer (CNO)
พว. เกสรา ชูชีวา
พยาบาลวิชาชีพ · ผู้ประกอบวิชาชีพการพยาบาลและการผดุงครรภ์ ชั้นหนึ่ง
FacebookBackground and training
การพัฒนาศักยภาพพยาบาลวิกฤตทารกแรกเกิด (NICU) · โรงเรียนพยาบาลรามาธิบดี คณะแพทยศาสตร์โรงพยาบาลรามาธิบดี มหาวิทยาลัยมหิดล
Trust through transparency
Trust starts
with being clear
Saying plainly what we do and what we do not do,
about your family's data, the limits of our care, and AI.
Your data
Your baby's records should stay your family's business
We do not sell your data. And we do not use your baby's records for advertising.
Once you sign in with LINE, what is in your baby's book is linked to your account. Open it on another device with the same account and you see the same records. When you sign out, anything left in that device's browser is cleared.
Privacy policyMedical boundaries
Information helps you understand, it does not replace being seen by a doctor
DekNurse information, articles and AI are there to help parents make sense of health information. They are not a diagnosis, a treatment or a prescription, and they cannot replace an assessment by a doctor.
- Nursing services have the scope set out on each service page.
- If something about your baby does not seem right, see a paediatrician or your nearest hospital.
- Using this website does not create a doctor–patient relationship.
AI transparency
What is the AI assistant?
The DekNurse AI assistant is an automated system that generates answers with AI, within the guidance and the safety filters our team has set. No medical professional reads or answers questions in real time.
- A parent's question
- The AI answers within set guidance
- An answer to learn from
If you have any concern about your baby's health, always speak to a paediatrician or another medical professional.
About the AIIf your baby has emergency signs such as difficulty breathing, blue colour, seizures or unusual drowsiness, call 1669 or go to hospital immediately.
When information isn’t enough
When information alone is not enough, DekNurse has a nursing team to help you understand what is actually happening and choose the care that suits your family.
Care should
feel connected.
From the first question to the day you want a professional beside you, DekNurse connects information, care, records and technology, to help families feel more confident at every stage of growing up.
